"We look around and what do we see?" "We see businesses going on as usual, we see governments - at best - thinking four years down the road when they really need to be thinking seven generations down the road." "We need positive visions for humanity and the planet." "Around the world I actually see more hope than hopelessness." "The future with less oil could be preferable to the present with lots of oil." "Ladakh, or "Little Tibet", in the Western Himalayas," "one of the highest inhabited places on Earth." "This is a remote land, and was for centuries isolated from the outside world." "Until recently, the Ladakhis sustained themselves through farming and regional trade." "It was a way of life that was finely tuned to the local environment." "Economic analyst and author Helena Norberg-Hodge knows Ladakh from the inside." "She believes that the Ladakhis' story can shed light on the root causes of the crises nowfacing the planet." "I have spent much of the last 35 years in Ladakh, working with the people to find ways of strengthening their culture as it confronts the modern world." "Over the years, Ladakh became a second home to me - almost like a first home." "It was a huge source of inspiration." "I learned about social, ecological, and personal well-being, about the roots ofhappiness." "I was also forced to reconsider many of the basic assumptions that I had always taken for granted, and to look at my own Western culture in a different light." "There was this sort of radiance and vitality that I had never experienced anywhere else." "Even the material standard of living was high." "They had large, spacious houses, plenty of leisure time." "There was no unemployment - it had never existed." "And no one went hungry." "Of course they didn't have our comforts and luxuries, but what they did have was a way of life that was vastly more sustainable than ours, and that was also far more joyous and rich." "In the mid-1970s Ladakh was suddenly thrown open to the outside world." "Cheap subsidized food, trucked in on subsidized roads, by vehicles running on subsidized fuel undermined Ladakh's local economy." "At the same time, the Ladakhis were bombarded with advertising and media images that romanticized western-style consumerism, and made their own culture seem pitiful by comparison." "As the area was increasingly exposed to the consumer culture," "I sawhow people started to think of themselves as backward, primitive, and poor." "In the early years I went to this beautiful village, and just out of curiosity I asked a young man from the village to showme the poorest house." "He thought for a bit and then said, "We don't have any poor houses here."" "The same young man I heard ten years later saying to a tourist," ""Oh, if you could only help us Ladakhis, we're so poor."" "Today, Ladakh faces a wide range of problems that were unknown in the traditional culture." "The changes in Ladakh were so clear-cut, and I saw with my own eyes cause and effect." "One minute you've got vital people and a really sustainable culture." "The next you've got pollution, both air and water, you've got unemployment, a widening gap between rich and poor, and perhaps most shockingly of all, in a people who had been so spiritually grounded," "divisiveness and depression." "These changes weren't the result of innate human greed or some sort of evolutionary force;" "they happened far too suddenly for that." "They were clearly the direct result of exposure to outside economic pressures." "And I witnessed howthese pressures created intense competition, breaking down community and the connection to nature that had been the cornerstone of Ladakhi culture for centuries." "This was Ladakh's introduction to globalization." "Globalization is the most powerful force for change in the world today, affecting not only remote populations like Ladakhis, but societies across the planet." "For some people, globalizing economic activity is our biggest hope for the future - the solution to world poverty in particular." "For others, it's a fundamental cause of many of the problems we face today, and an ongoing threat." "People often think of globalization as something that brings us all closer together through faster communication, easiertravel, and so on." "But at it's core it's an economic process." "It's about deregulation, and that means freeing up big banks and big businesses to enter local markets worldwide." "The focus in on profit, not people." "That doesn't bring us together." "On the contrary, it's leading to increased competition and division." "Globalization is the rapid expansion of a process that started about 500 years ago." "At that time Europeans conquered and colonized much of the world." "They dismantled self-reliant economies and enslaved their populations - forcing them to work in mines, cotton fields and tea planations." "In the mid-twentieth century colonialism gave way to a more subtle form of enslavement:" "Debt." "Shackled by so-called 'aid' packages and crippling loans, nation after nation fell deeper into poverty, making it easier for corporations and financial institutions, the successors of the colonial merchants, to extract money, resources and cheap labor." "Today those transnational businesses have grown so large and powerful that they effectively control governments, dictate economic policy, and shape people's opinions and worldviews." "Yet the push for growth, through global trade in both goods and finance, continues." "In orderto compete, the big corporations are demanding ever more deregulation, still further globalization." "It's an agenda that has major implications for both ecosystems and people around the world." "It's hard to get your head around globalization." "It's tempting to ignore it, to leave it to the experts." "But we simply can't afford to." "Even though it's something that happens 'out there', it has a profound effect on every aspect of our lives, even our sense of self." "What we're seeing is rising levels of depression in the West." "Some studies show rises as doubling, other studies show rising as much as tenfold." "The stresses on the average household have increased enormously." "Theirjobs are much more demanding." "More travel, more work at home." "More access at any time." "Longer commutes for many people." "And all the time we're exposed to images of a certain level of material success, a certain level oflooks, a certain lifestyle that we are measuring ourselves up to and seeing ourselves not as good as." "There is a constant pressure on people to have bigger, better, more." "But, of course, in the end what does that bring us?" "It doesn't bring us happiness." "Material reward has never brought us happiness." "Every year since the end of World War II one of the big polling firms has asked Americans," ""Are you happy with your life?"" "The number of Americans who say, "Yes, I'm very happy with my life"" "the percentage peaks in 1956, and goes slowly but steadily downhill ever since." "That's interesting because in that same 50 years we have gotten immeasurably richer." "We have three times as much stuff." "Somehowit hasn't worked, because that same affluence tends to undermine community." "I think the only people who are happy, deeply happy, and deeply secure are people who know they can rely on someone else in life, people who knowthey are not alone in this world." "Lonely people have never been happy people." "Globalization is creating a very lonely planet." "It's corporations who are raising our children." "Who's driving the food choices of childern?" "Who's driving the entertainment choices of children, who's driving what they want to buy and what they care about?" "More and more it's a set of corporations that sell to kids." "Human greed is very easy to exploit." "The method of exploiting greed is also very cruel " "Comparison and competition." "People lose their own identity right from childhood." "Our children don't want to speak their languages anymore, they no longer want to be associated with their own culture." "It's cool to wear designerjeans." "It's cool to eat at McDonald's." "Our children learn to reject their own culture in school." "Why?" "Because the teacher tells them," ""If you don't learn multiplication, you'll go to feed the pigs."" ""If you don't learn multiplication, you'll go to farm like your father."" "As if to farm would be an offense or a crime or something bad." "Young people are looking for acceptance; they want to belong." "And they're nowbeing told that if they want the respect of their peer group, they've got to have the latest running shoes, the latest gadgets, the latest clothing." "And, of course, as they go down that consumer path it leads to separation and envy, not to the sense of connection -to the love - that at a deep level they're really looking for." "In a previous era, before the modern era of consumer capitalism, people's sense of self, their personal identities, were shaped largely through their communities, their neighborhoods." "Nowadays, where all those supports have fallen away, the gap that was left has been filled by the marketers, who came in and said:" ""Don't worry if you don't knowwho you are." "We will provide you with a packaged identity which you can use - by buying our products, of course - to create a sense of self, which you can then project onto the world."" "The role models that are beamed across the world today look very different from people in Africa, South America, or Asia." "They marginalize the majority of the global population." "And even if you are blonde, blue-eyed and beautiful, you're never quite beautiful enough." "Around the world sales of blue contact lenses are escalating and more and more people are using chemicals to lighten their skin and hair." "If you look at what's currently motivating industrial growth, not only in the US but in the so-called emerging, developing nations" " China, India, South Korea, and others - it has a great deal to do with the desire to emulate the American way of life." "I think Americans are very interesting." "I admire them." "They are so different from Chinese people in every way." "They are tasteful and fashionable." "Encouraging consumerism threatens the ecological fabric of the entire planet." "Natural resources are already stretched to breaking point by population pressures." "And yet we have an economic system that encourages each and every one of us to consume more and more and more." "It's a terrific onslaught of marketing, merchandising, advertising, brainwashing." "So we are on a big consumptive splurge." "But we have four times the population of the US and if we start consuming, and all the consumption levels reach like America, then we'll be consuming all the resources of the planet right in India." "The consumer culture that globalization promotes is increasingly urban." "At first glance, high density urban living might appear to reduce per capita use of resources." "But this is only true when compared with life in the suburbs." "Compared to more genuinely decentralized living patterns, urbanization is extremely resource intensive." "This is particularly clear in the global South." "The moment a person moves into the city, the energy use shoots up, the water use shoots up." "The infrastructure to run a city per capita is much bigger than the infrastructure to produce a high quality of life in a village." "When hundreds of millions of rural people are pulled into cities, the food they once grewthemselves must nowbe grown for them, typically on giant, chemical-intensive farms." "All this food must then be brought into the cities on roads purpose-built to accommodate larger and larger trucks." "Providing water involves enormous dams and man-made reservoirs." "Energy production means huge, centralized power plants, coal and uranium mines, and thousands of miles of transmission lines." "Meanwhile, much of the waste that is produced, including countless tons of potentially valuable compost, must be trucked out of the city to be treated, buried, incinerated, or dumped at sea." "The end result is that urban dwellers typically consume significantly more non-renewable resources than their land-based relatives." "We've gotten to the end of the supply chain, and there is no more." "If we decide in the name of fairness to try to industrialize the entire world, the result will be universal starvation, universal famine." "Ecosystems will collapse and we'll ultimately see the end of our species." "The globalization of the economy is having an ever-increasing impact on the earth's climate, not only through the waste and excesses inherent in the consumer culture and the escalation in resource use that results from urbanization, but because the very logic of globalization" "requires that goods travel ever longer distances from producer to consumer." "Because ofhidden subsidies and skewed regulations, food from the other side of the world tends to cost less than food from a mile away." "In the UK, butter from New Zealand costs significantly less than butter from the farm down the road." "And in Ladakh, buttertrucked in over the Himalayas for several days costs half as much as local butter." "We often hear about efficiencies of scale, but actually the truth is what we've developed today is a system that could not be more wasteful." "We have tuna fish caught on the east coast of America, flown to Japan, processed, flown back to America and sold to consumers." "We have English apples flown to South Africa to be waxed, flown back again to be sold to consumers." "The whole process involves incredible quanitities of waste." "A series of treaties, new ones almost every year, promote economic growth through international trade." "As a consequence, countries today routinely import and export nearly identical quantities of identical products." "Every day of the year, grain, meat, live animals, canned goods, and a whole range of manufactured products, not to mention waste - even used batteries - crisscross the planet." "All of this at a time when rising CO2 emissions are threatening our very survival." "The global economy has become a casino, and we're all potential losers." "One major casualty is ourjobs." "Corporate mergers, takeovers, relocation to lower wage countries threaten the livelihood of virtually all of us:" "Accountants, assembly line workers, even CEOs." "And when we retire it gets no better;" "as we've seen recently, pension funds are at the mercy of uncontrolled speculation." "It's notjust in the West that livelihoods are underthreat." "In the less industrialized parts of the world, finding and holding onto ajob is becoming increasingly difficult." "The first victims are small farmers." "The present development model encourages urbanization and intentionally works to reduce the number of farmers." "All those displaced farmers have nowhere to go but the city where they become cheap laborfor industry, for investment from abroad." "All we want is our land!" "Give us some land and we'll work hard to make something, to make a life." "Removing people from the land is the root of all unemployment." "It is the root of the creation of slums and the rural-urban migration." "I don't want to be a beggar!" "Lfl could have my land back, I'd go back to my main business, farming." "Making people disposable in terms of working with the land is creating probably the biggest human crisis." "No human rights community is noticing it, no Amnesty has noticed it, but 100,000 Indian farmers have been driven to suicide." "When people are pushed off the land into crowded cities, members of diverse ethnic and religious groups are forced into intense competition for the few available jobs." "Differences that were once accepted become a source of fear, fundamentalism, and conflict." "Globalization, which is creating the gap between the rich and poor, is directly affecting the survival of certain people - a lot of people - and this gives them only few options." "And people will have to take options when it is a life and death situation." "It will create terrorism." "It will create a lot of disharmony." "You destroy language, you destroy the roots of who you are, you destroy the history, and you become nobody in the world." "Globalization with its homogenous way oflooking at the world and that we must have one worldviewis extremely dangerous." "It is dangerous for diversity." "This is not healthy for harmonizing our societies." "In Ladakh, Buddhists and Muslims had lived side by side for 500 years without any conflict." "But with the advent of the neweconomy, unemployment increased exponentially, and so did competition forthe narrowrange of new commodities, like kerosene and coal, cement and plastic." "The end result was friction, conflict, and ultimately violence." "After only about a decade, Buddhists and Muslims were literally killing each other." "It's widely believed that whatever the social and environmental costs, globalization is unstoppable." "It's seen as an inevitable, almost natural process driven by 'free markets' and the so-called 'efficiencies of scale' enjoyed by bigger businesses." "If there's one thing that political parties from the left to the right seem to agree on today, it's the power and value of the free market." "But the irony is that the majority of really polluting things that are happening today would not exist within a genuine free market." "Nuclear power couldn't exist, for example, without massive state support." "There are billions and billions of dollars being poured into continuing business as usual, whether that's subsidizing fossil fuels, whether it's subsidizing huge monocultures, whether it's giving corporate welfare to some of the largest and most powerful corporations around." "It would be impossible to maintain the current global economy as it is today without enormous support from governments around the world." "We're about as far away from a free market as it is possible to be." "Support for big business comes not only in the form of subsidies but through the increasing deregulation of trade and finance under the auspices of such bodies as the WTO." "At the global level regulations are being increasingly stripped away with the effect that transnational corporations and banks are free to operate across the entire planet." "Meanwhile, at the national level there's ever more red tape and bureaucracy." "This places an unfair, disproportionate burden on small and medium sized businesses, and every year hundreds of thousands of them are going out ofbusiness." "It's basically a system which criminalizes the small producer and processor and deregulates the giant business." "The leverage ofinternational financial agreements and the world trade agreements levers people, often against their will, into a beggar-thy-neighbor, dog-eat-dog, global commodity market in which speculation is king, and real people and local communities are an afterthought." "If the global economy is such a destructive force, why do policymakers continue to promote it?" "More than anything, perhaps, it's because they believe that the world needs what globalization is supposed to deliver:" "Economic growth." "Economic growth means strength and vitality." "Not only our economies, but our societies, our political systems, the entire culture is focused on making sure that our GDP grows as fast as possible." "And I stand for programs that will mean growth and progress." "It's as if every problem we have can be solved by increasing GDP." "Economic growth is the key to the future of this country." "Poverty is the problem - more economic growth is the answer." "Unemployment is the problem - more economic growth is the answer." "Environmental decline is the problem - more economic growth is the answer." "Afiscal stimulus plan that will jump-start economic growth is long overdue." "Using GDP as a measure of societal progress is little short of madness." "If there's an oil spill, GDP goes up." "If the water is so polluted we have to buy it in bottles, GDP goes up." "War, cancer, epidemic illnesses - all of these things involve an exchange of money and that means that they end up on the positive side of the balance sheet." "It's not only the measure of growth that is coming under scrutiny;" "it's whole concept of growth itself." "You cannot have infinite growth on a finite planet." "No matter how you dress it up the whole thing stares you in the face." "There isn't enough resources for growth." "The evidence is clear that we as a species are now beyond the carrying capacity of the planet." "And this shift has happened within the last 20 years." "I mean, this hasn't happened in the four-and-a-half billion year history of the planet Earth." "Concerns over climate change, coupled with the near meltdown of the global financial system, have ensured that alarm bells are finally beginning to ring." "The response of governments, however, has been essentially more of the same." "Whether it's bailouts to big banks, stimulus packages to encourage consumer spending, or carbon trading schemes - all these supposed solutions actually reinforce the system that created the problems in the first place." "In the meanwhile Big Business is spending hundreds of millions of dollars to convince us that they are leading the way to a green economy." ""Industry is ready for the green revolution."" "Superficial solutions extend to the general public as well." "The emphasis is on changing individual consumer behavior." "We should drive less, screw in more efficient light bulbs, consume more environmentally-friendly products." "There are things that we can do as individuals, but I worry a great deal that all of those, including enlightened well-meaning environmental groups, who urge us to take individual action, try to persuade us that we personally can solve the problem." "You can turn off the television in your house;" "you can say no to McDonalds and Nike." "You can decide not to work in ajob that doesn't have meaning foryou or isn't making the world a better place, and live on less." "But there's a limit to howfar we can go with those solutions as a society." "We have to do something about the institutions that are at the root of the problem." "And those are primarily the large corporations which drive our system." "They have enormous political power." "It's a system run amok." "In the end, the only power that any of these institutions of empire or plutocracy or whatever have are the power that we as citizens yield to them." "And they remain in power because we accept their legitimacy." "And if we withdrawthat legitimacy, they lose their power over us." "We shall have to raise our voice and unite ourselves and help those people who are telling the truth." "We're here to support folks who are trying to fight against the world's largest, richest, and probably meanest corporation." "I think we need to start imagining an economy that isn't obsessed with economic growth - one whose purpose is not to maximize profits, but to provide high quality, satisfyingjobs, producing goods and services that people really do need." "In 1972 the then King of Bhutan coined the term "Gross National Happiness"" "and embedded the concept in the country's development policy." "Following his lead, economists across the world have begun to develop more meaningful ways of measuring well-being and prosperity." "One such measure is the GPI, or Genuine Progress Index." "The purpose of the Genuine Progress Indexis to count things more accurately, more comprehensively, to take into account our human, social, community, natural wealth in addition to our produced and material wealth and actually count full social, environmental and economic benefits and costs." "Only with a full cost accounting system will we begin to understand that goods that are shipped from 10,000 miles away are actually far more expensive than goods produced locally." "If you look at the current system, we're seeing the distance between production and consumption continue to increase." "We're seeing the distance between people and power continue to increase." "I think economic globalization is responsible for that - it's increasing those trends." "And the obvious answer for me is the opposite - and that is economic localization." "We've got to begin localizing our politics, localizing our economies, localizing our cultures localizing our spirits, you know, even our spiritual natures." "There is only one economics that will make sense." "That is local economics." "Everywhere." "Localization is a systemic, far-reaching alternative to corporate capitalism." "Fundamentally, it's about reducing the scale of economic activity." "That doesn't mean eliminating international trade or striving for some kind of absolute self reliance." "It's simply about creating more accountable and more sustainable economies by producing what we need closer to home." "No-one's saying there's going to be a complete end to international trade." "But at the very least we should be saying, "local needs should come first."" "At a policy level the first step is to start the process of bringing transnational corporations under democratic control." "We need to focus on three key mechanisms that governments use to shape the economy:" "What they choose to regulate, both at the national level, and internationally through trade treaties;" "what they choose to tax; and what they choose to subsidize." "At the moment governments of every political color are using these mechanisms to favorthe big and the global." "If there is to be any chance of averting further social and environmental breakdown, we need to level the playing field." "In the United States right nowlocal governments are giving 50 billion dollars a year to attract and retain non-local businesses and we've calculated that the federal government is giving another 63 billion dollars." "That is 113 billion dollars a year that is making local businesses less competitive." "Lf, for example, a fraction of the subsidies that have gone into nuclear power or fossil fuels were to go into renewable energies, if a fraction of the subsidies that have gone into the whole infrastructure that supports the private car was to go into mass transit systems," "it's incredible what we could achieve." "One of the initiatives I'm involved in is the Business Alliance for Local Living Economies, and it's about bringing together local independent businesses to withdrawtheir dependence on the corporate global economy and begin to weave together the relationships of a neweconomy" "that is really grounded in community and works by community values." "In the global economy it's as though our arms have become so long that we can't see what our hands are doing." "But when the economy is operating on a more human scale, it becomes easier for us to see the impact of our choices." "We can see if the environment has been polluted with chemicals or if workers have been exploited." "And so business becomes much more accountable." "Across the United States communities thought that their pathway to prosperity was to attract and retain non-local business." "And they've come to realize that this is a fundamental dead end." "So instead they are now working with their local businesses to nurture local jobs and helping those businesses connect with local markets." "By redefining their economic problem as a local one, they have been able to take control over forces that previously seemed overwhelming." "Global business creates enormous wealth for the few, but leaves the great majority worse off." "Small businesses and local economies, on the other hand, can generate wealth in ways that are both more equitable and sustainable." "One of the most important studies that we have on the effects oflocal business compared the impacts of $100 spent at a local bookstore versus $100 spent at a chain." "$100 spent at the local bookstore left $45 in the local economy. $100 spent at the chain left $13." "So you get three times the income effects, three times the jobs, three times the tax proceeds for local governments." "The principal difference was that the local bookstore had a local, high-level management team, it used local lawyers and accountants, it advertised on local radio and TV." "None of those things were true of the chain store." "There are movements to localize not only business, but banking and finance as well." "One of the things we have to do is put finance back into its box." "So the re-regulation of the banking sector is vital." "Breaking up banks that are too big to fail - or were called "too big to fail"" "Separating speculative functions from high street, mainstream, retail functions of banking, so that money becomes our servant once more, rather than our master." "The financial crisis has actually given us a reminder that local banking and local pensions are, in fact, more stable financial institutions." "We can have our money at credit unions - where that money is available to the community for community reinvestment and the profits are reinvested in the community - rather than these huge speculative bubbles caused by financial shenaniganry by big banks." "Turning away from global business has nothing to do with turning away from the world, turning away from international collaboration or cultural exchange." "More than ever today, with our global problems, we need global cooperation, but that is very different from the globalization of the economy." "Agriculture and food production is one area where not only is localization desirable, in fact it is necessary." "If you shorten the distance between producers and consumers, you're cutting out your food miles, you're cutting out your emissions, your oil dependency, you're putting money straight back into the local economy where it's desperately needed." "In a local food economy consumers often pay less while farmers' earnings increase." "What's more, local food systems actively benefit the environment." "Localization is structurally, inextricably linked to the revitalization of diversity on the land." "When farmers sell in the global market, they are forced to specialize in a very narrowrange of standardized products." "Whereas when they sell in the local market it's actually in their economic interest to increase the variety of their products." "A whole array of food-based movements is emerging:" "Farmers' markets, consumer/producer cooperatives, community supported agriculture, edible schoolyards, slowfood, permaculture, and urban gardens." "Let's take the example of a farmers' market." "It's good because it uses less energy." "It's really good because it builds more community." "The average shopper at the farmers' market has ten times as many conversations as the average shopper at the supermarket." "You know howyou go into the supermarket and you just run in and grab something and run out." "You come shopping here and you just go, "Ahhh."" "Paradoxically, many of the most effective initiatives to rebuild local food economies are happening in big cities, from London to Sydney." "In San Francisco, government policy now requires all public institutions" " from schools and hospitals to prisons - to obtain their food from local sources." "It goes without saying that most of the food that's consumed in this country is consumed by cities." "So by definition citizens within those urban centers should be designing and directing policy around food procurement." "So we have an executive order that is advancing a series of principles." "One is we want to see more gardens like this throughout at least our city and county." "Second, we want to establish new procurement strategies, newpurchasing strategies." "If we're going to buy food in San Francisco, let's buy it regionally." "In Detroit, a city hit hard by the collapsing car industry, a focus on local food is helping people regain control over their own lives." "We went from a situation where this area was fully populated." "Today most of the land is vacant." "The grocery stores that we have are basically liquor stores that have a little food in them, but the food is old, old, old and terrible quality." "And since we have so many people who need food, it's only logical for us to use the land to raise food." "The garden feeds any and everybody, from that person who comes down here every day in herJaguar to the person who comes down here asking if we have any cans." "So any and everybody can eat, but the only thing we ask is, "Come and get dirty..." "If you see a weed, pick a weed, and you can always eat."" "I mean people come looking forthe garden." ""I see your tomatoes over there - looking good - can I get a couple of those?" "Yeah, man, c'mon."" "If you want one to grow, you gotta put water, seeds, and sunshine and water on them too." "We should have something to share with the rest of the country and with people who are middle class about what needs to be changed in society:" "Changes in values, changing in ways of surviving." "You know, just as a prophetic message, I think that Detroit might need to look into agriculture again " "We have no choice, with the state of our economy and where we're headed, the Big Three no longer, so there are no factories to take care of people, you're going to see a lot more people actually getting back and attempting to reclaim" "that which was once theirs." "The rapidly growing local food movement represents a powerful challenge to the corporate order." "Increasingly, big businesses are attempting to jump on the bandwagon by painting themselves as "local"." "I've been growing potatoes for Lay's since 1964." "We grow potatoes in Texas." "Lay's makes potato chips in Texas." "So it's a natural fit." "At the same time it's commonly argued that if we in the West localize, we'll be depriving the Third World of an important export market." "The reality, however, is very different." "The idea that poverty reduction in the South depends on market access to northern markets is a child of globalization." "We have limited resources." "There's limited land, there's limited water, there's limited energy." "And if we have to use that land and water and energy to produce one extra lettuce head for a British household, we can be sure we are robbing Indian peasants of their rice and their wheat." "We are robbing India of her water." "We are, in fact, creating a situation where we are exporting to the Third World and the South famine and drought." "The smarterthing to do is to help communities in the global South achieve food self-reliance and other forms of self-reliance." "That's a vision for eliminating global poverty I think we can stand behind." "Proponents of globalization argue that on a crowded planet, only large-scale industrial farms can feed the world." "But smaller, locally-adapted farms are much more 'efficient' in two very important ways." "First, because they are less mechanized, they provide far more jobs than their industrial counterparts." "And second, they are able to produce substantially more food per acre." "This is our vegetable garden." "It's 100% organic." "You can see the yield of these..." "Basically, we get very good yields because we don't use fertilizers." "The soil, ifit is managed well, the productivity is unbelievable." "For 15 years we have been analyzing small farms in India:" "In the wet areas of Kerala, in the high Himalayas, in the deserts of Rajasthan." "And our research has shown again and again and again that bio-diverse, small farms using ecological inputs produce 3 to 5 times more food than industrial monocultures." "All I need is a complete integrated farm of one acre and I can feed 20 people." "We don't need agricultural scientists, we don't need hybrid seeds, we don't need GM, we don't need anything." "We just need to be left alone to do ourfarming." "Global warming is already here, and the era of cheap oil will soon be over." "But projections of energy needs for the future almost always assume the continued growth of global business and long-distance trade - and that means a continued large-scale use of fossil fuels." "We need to get back to basics, to see what our real energy needs are." "Do we really need the stuff that the consumer culture is foisting on us?" "And couldn't most of our real needs - for clothing and housing, forfood and drink - be produced far closerto home?" "If we cut out the outrageous waste inherent in the current system, we'd be able to meet a far higher proportion of our energy requirements from decentralized, renewable sources." "We have wind power, we have photovoltaics." "We knowhowto save energy, we can cut energy consumption in halfin the next few years by some strategic investments at no cost." "The wide range of renewable energy technologies, small, medium, and large scale, will pound for pound, dollar for dollar, yen for yen give you between 2 and 4 times as many jobs as the kind of centralized, old-fashioned energy technologies we've got at the moment." "There 's a win - win -win." "The argument for pursuing a more localized energy path is particularly strong when applied to the global South." "In the less industrialized world most people still live in relatively decentralized towns and villages and are far less dependent on fossil fuels" "It's not a question of "no development"." "In Ladakh we've been working with local NGOs to demonstrate a range of renewable energy technologies from photovoltaics to passive solar, small-scale hydro and some wind." "We've been able to showthat it's far less expensive and much easier to introduce a decentralized, renewable energy infrastructure, than it is to build up the conventional fossil fuel-based infrastructure." "And it also allows the fabric of community and social cohesion to continue." "When we localize, we give our children role models and a standard they can live by that affirms them, and affirms who they are in society without having to look outside their culture to find imagery or symbols, to emulate." "The symbols, the standards, the values are right here amongst them." "When people turn away from the global consumer culture and start reconnecting with each other in their own local communities, they're providing very different role models fortheir children." "The distant images of perfection in the global media and in advertising create feelings of inferiority which all too often in later life translate into fear, small-mindedness, and prejudice." "On the other hand, when children identify with real, flesh-and-blood people who all have their strengths and weaknesses, they get a much more realistic sense of who they are, of who they can be." "I sawthis so clearly in Ladakh." "There were no 'celebrities' there." "Everyone was seen, heard, and appreciated." "In effect, everybody was 'somebody'." "And that sense ofbelonging built confidence and a deep sense of self-respect, which in turn generated respect for others." "Local economies create a more secure identity not only by strengthening community, but by nurturing a deeper connection with the earth." "Young people are now desperately looking for something else than what they learn in universities." "They were desperately looking for contact with nature." "It's important to learn traditional farming, but at the same time just being in the mud, having fun working like this..." "They are learning what it means to live." "They eat rice everyday and nowthey're learning, "Hey, this is where rice is coming from."" "Local knowledge is knowledge that tells you about life." "It is about living." "I call it "grandmothers' knowledge" and I think the biggest thing we need, the task for today, is to create "grandmothers' universities" everywhere, so that local knowledge never disappears." "Sometimes we get an impression that it's all doom and gloom, that absolutely nothing is happening." "That's both complacent and wrong." "Wherever you look, there are things happening at the local level that if they were identified and supported, could rapidly accelerate the change to a more sustainable way of doing things." "In 'eco-villages', 'transition towns', and 'post-carbon cities' people are working to rebuild their economies from the ground up by favoring local production for local needs over long-distance trade." "The transition town movement in Britain and in other countries around the world has been described as one of the fastest growing social experiments we've ever seen." "We're going to be looking much, much more towards the local, towards urban agriculture, realigning our local agriculture towards local markets rather than international markets." "Building will move much more back towards local materials - using strawbale, cob, clay plasters, hemp, timber, using the best of modern design, but using those local materials." "In the Japanese town of Ogawamachi an organic waste recycling scheme is the starting point for a whole range oflocally run projects." "A collectively-owned biodigester produces both energy for the community and compost for a nearby farm." "The farm, in turn, sells its produce to local residents and a local food restaurant." "Purchases within the community can be made in the town's own currency." "All over the world, money leaks out of the local economy like something falling through the mesh of a basket." "What we're trying to do here in Ogawamachi is to cover the mesh, to prevent those leaks from happening." "On every continent a pattern is emerging." "We are seeing the beginnings of a worldwide localization movement." "One organization alone, Via Campesina, which both opposes globalization and campaigns for food sovereignty and local self-reliance, represents more than 400 million small farmers worldwide." "It's a very big change we've had on account of these gardens." "We've got tomatoes, and cabbage!" "People are much happier." "Our aim is to defend our own cultures." "Our very existence is a barrier, a form of resistance to the industrial model." "In some communities even the government is supporting a shift toward the local." "Local governments realized in recent years that we have a much bigger role to play in what goes on in the world." "And what we've encouraged is local business - local people supporting each other rather than relying on the multinationals." "It's about building community as well as a strong economy." "We can do this, and do it well, and enjoy a quality oflife that is far superior to a homogenized, corporate way of life that's imposed on people." "Local communities are gaining strength by linking up across the world to collaborate and share information." "In exchanges with the less industrialized world, westerners can play an important role by exposing the reality behind the romanticized images of the consumer culture." "People often say, "How can we tell them in the Third World not to consume, not to drive cars?" "We're doing it."" "And, of course, that's absolutely true." "We have no right to tell people howto live their lives." "But we can tell them that they are not stupid and backward or primitive if they live on they land, and that there's no need to blindly emulate a consumer culture in order to feel that you're worthy." "We can provide more real information about the situation in the West:" "About our social and environmental problems, and also about our search for more ecological and sustainable solutions." "We've been doing this in our work in Ladakh." "We've also been providing community leaders with 'reality tours' to Europe where they can see with their own eyes that, yes, there are certain comforts and technologies that can improve life, but there are also huge problems." "We've lost so many of the things that the Ladakhis take for granted:" "We've lost our connection with community, our connection with nature, we don't have time - something that the Ladakhis have plenty of." "So there's a reality there that needs to be conveyed." "Have you got any grandchildren, Albert?" "No." "Not married." "The global consumer culture is failing us, but we're told it's the only way - that there's no alternative." "For an increasing number of people across the world, however, there is an alternative, and one that offers the prospect of real and lasting prosperity." "Bringing the local economy back home, back to the local level, isn't about sacrifice, it's not about returning to the Dark Ages and asking people to do things they wouldn't want to do." "On the contrary, it's about enriching our lives." "It could be more vibrant and diverse and abundant; and people working closer to home, spending more time with their families, breathing cleaner air, eating better food rediscovering the values of community and mutual caring," "that's where the real happiness, the real well-being lies." "Consumerism has got us weighed down with carbon chains, and I suppose the message would be" ""Break your carbon chains, be free, have a better quality oflife."" "The wonderful thing is that as we decrease the scale of economic activity, we actually increase our own well-being." "That's because at the deepest level localization is about connection." "It's about re-establishing our sense of interdependence with others and with the natural world." "And this connection is a fundamental human need."